Saturday 12 November 2011

Google Adsense Tips, Tricks, and Secrets


I read some forums and blogs, Google Adsense tips lately, and I thought it would be helpful to consolidate as much as possible, a place without comment. I threw a few tricks of my own. We begin with some basic things in general and continue later with more specific topics.


Build an empire?


If you choose a website publisher, you will be placed into one of two broad categories:


Publish 100 websites that each earn $ 1 per day profit
Post a website that generates $ 100 per day profit
The reality is, most people end somewhere in between. After 100 websites leaves you with the problems of maintenance, management and content. With a website is considered for all types of fluctuations (search engines algorithm, market trends, etc.). You can put your plan on the way, but you will find it easier if you go in the direction you want to start finish.


General or niche


You can your website around general topics or niche to build. Niche sites are generally better with adsense. First, the ad targeting is much better. Secondly, as you have a narrow focus your writing naturally becomes more experienced in nature. Hope this makes you more authority in your field.


If this is your first attempt to build an AdSense site, there is something you enjoy. It will achieve the process much easier and less painful. However, you must make sure your theme is enough advertising inventory and payment is at a level you are comfortable. You may love medieval folk dancing, but the pool of advertisers for this issue is very small (in fact there is currently zero).


Once you receive the blow, such as Adsense is working on a site that you want to get involved in some high-paying keywords, you may even be tempted to buy a list of high paying keywords. It does come with some dangers. First is the level of fraud is much higher in terms of money. Second, there is a distortion of the supply and demand relationship of these concepts. Everyone wants ads on their website that make $ 35 or more with a click, but the number of advertisers who are willing to pay, which are much more limited. Moreover, the competition will be stiff for the road. So do not try to run with the big dogs if you can not comply. If you need to ask yourself whether you are a big dog, then chances are you are not. I have a high dollar keywords cashkeywords.com and was satisfied with my results (see cash keywords free offer recap).


New locations and file maintenance


When building a new website will not put AdSense on it until it is completed. In fact, I would even go further and say not to AdSense until you have built inbound links and traffic to get started. If you put a website with "lorem ipsum" dummy or placeholder text, your adsense ads will almost certainly irrelevant. This is often true for the new files on existing sites, especially when the topic is new or different. It can be offered days or weeks for Google media to your site and return targeted ads. TIP: If you ever start a lot of traffic allows for a variety of IP, it enables you to accelerate the process dramatically.


I build my sites using include files. I have the header, footer and navigation in common files. It makes it much easier to maintain and manage. I have my AdSense code into include files. If I / we would like to change must be that my AdSense code is a single file that I have to work with. TIP: I use the programming of the adsense on or off. I can change a global variable to true or false and my adsense ads appear or disappear.


URL handling and channels


Adsense channels is one area where it is easy to go overboard with stats. You can URL channels to compare how a site made for each other. You can also channels in each URL. If you wanted something like this channel to be done:


domain1.com - 728 Banner
domain1.com - 336 blocks
domain1.com - the link text
domain2.com - 728 Banner
domain2.com - banner image
domain2.com - 336 blocks
domain3.com - 300 blocks
Everything is excellent for testing and the clicks where and why it makes the relationship a little shaky. Their total number will always be right, but when you will break your look with a channel relationship things are often displayed and not by the correct amount. Makes it quite confusing to decide whether you really need / want that level of accounting. TIP: At least you want to know what URL to generate the revenue to be sure to enter the URL of clear criteria.


Site design and integration




Once you know, you go to insert AdSense on your site, you need to consider where to put it. Is this the new site is easier if an existing site, it is more difficult. Then there are people to be able to do so, in most cases I would say that if you are just the code AdSense, you end up franken site with a monster (accessory TEDsters of WMW for the buzzword) is . While each site is different, Google has some heat maps, published by the position. No wonder the best places are the middle and left side. Now I'm really well by doing it on the right, but you need to know why you do it this way before hand, and ready to change it if it does not work.


Google also released a list of the best performance values:





  •  336 × 280 large rectangle


  •   Rectangle 300 × 250 inline


  •  160 × 600 skyscraper area

Of the sites that I run, I can really well with the 336 rectangle and 160 skyscraper. Height is the most powerful 728 upcoming announcements Leaderboard, I do not really use the rectangle line 300 too often. So it really depends on how you integrate into your website. Placement can have a dramatic impact on performance. TIP:When working on a new site or new layout, you can always place its clean channel for a while until you learn more about user behavior.




Another "trick" that can increase your click through rate, is to copy by blending AdSense into your body. For example, if you copy your body is black, remove the borders and make Adsense black.TIP:title, text and URL: Try all of your links page with a high contrast color (like red or dark blue bold) then change change the AdSense title to the same color.


The only area where I blended displays is not working as well bodies, especially those with repeated high volumes of members. Regular visitors to banner blindness to develop fairly quickly. A "trick" is to keep the ads are ignored, the color and even the random placement. As with all decisions about location, location and color, there is a compromise. How much did you concentrate on the ads without interfering with your visitors. Remember that it is better to have a CTR of 1% with 500 regular visitors, as opposed to a 5% CTR with 50 visitors. TIP: For forums try placing Adsense ads directly above or below the first thread of the forum.


Use of images


One of the last "secret" to the use of images are placed directly above or below an adsense leaderboard. This has been used for a while, but was in a digital point forum thread where one member said, quadrupling their CTR released. Basically you set up AdSense on a table with four images, the line-up directly with the ads. Whether it is misleading, vague and very subjective. Obviously four blinking arrows would "attract people to click and be against the AdSense TOS. However, placing the image of 4 laptops over laptops ads is not, use the best decision here and the appearance of the advertiser or the prospect of Google. If you a question about your implementation is to write "on line" to adsense and ask them to take a look.


As for the pictures, I have it and can tell you it really works. You get the best results when the images tell the complete story of the ads'. "For example, if you have ads about apple pies, use images of freshly baked apple pie, instead of Granny Smith, Macintosh, Pink Lady, Braeburn apples. TIP: Do not limit yourself to using images only for this ad unit size, it works well with other variables, such as rectangle 336th


Added on:
I have some for criticizm and rightly so, that I'm not sure how I could have been. Do not use very identifiable brand names or products for your images. The use of non-specific generic pictures where possible and sensible.


Multiple ad units


Another way to increase advertising revenue is to use multiple ad units. According to Google's TOS, you may for up to three ad units per page. Similar to standard search results, the highest paying ad units, first served, and the lowest being served last. If there is enough advertising inventory, instead of all three ad units. However, you should pay attention to the payoffs. Current assumption is that 60% of sales ($ 0.05 a click, you get $ 0.03) received. So, when a click is payable on the third ad unit between 3-5 cents, you can refrain from your side. This is one is which way you have your ad units channels a value. When a set of ads is to provide a higher percentage of clicks that you are to ensure the highest paid advertisements are served. TIP:Use CSS positioning to get more out of your paid ads to serve in the place with the highest click through rate.


Adsense in RSS


With the growth of blogs and RSS feeds as you see adsense included in the feeds start now. IMHO, it does not work, and here's why:




  • You only get to place one ad unit.
  • You have no control over finding the ‘sweet spot’ for the ad unit.
  • The ads are usually poorly targeted (this is getting better).
  • People develop ‘banner blindness’.




I know that people like the ability to read is in their feed reader fully displayed, and there are at least a dozen other reasons for meaningful contributions to your users ask for mobile computing, all completely valid. However, if your site is to survive on generating AdSense revenue and bring them to the side and show them the ads hanging there.


Affiliate Sites


Placing Adsense on affiliate sites is tricky. Are you the sale of $ 10, $ 20 or $ 30 for leaving a $ 1-click? It's something you just have to test on your own understanding. If you are not converting now it is definitely worth a try. I like to use AdSense on my side of the unit. For example, say you had a partner website where you sold shoes. You will need some articles about "flesh out" the site. Things like "Get a shoe shine" or "you will find a shoe repair" these are great places to AdSense. Although you are not rich, they are usually a small steady income and cover things like hosting costs.TIP: If you find more than 50 pages of clicks per month add more pages to this subject, and bind the pages together . Mine connects you to search terms used.


PPC arbitrage


It is a touchy subject so I remain concrete examples. Basically, you bid on low volume terms over niche in a very low cost. To set the target page, which contains high payout ads for the related topic General. You are responsible for dealing with a large gap between the price you are bidding on AdWords and the price you were looking for on Adsense. If you pay $ 0.10 per click and $ 1.00 a click, you receive $ 0.90 per click. To approve your AdSense ads, you must "add value" on the way. You can make a killing or get taken to the cleaners with this, so make sure you know what you're doing before you try it.


For more tips, adsense tips or secrets? Send me an email and let me know, I give you credit.


Added
728-ranking works well when it is directly above the end
"Above the fold" area on what your audience as the average
Window size, resolution / browser when there are few other enticing links
above the fold. Made for an interesting layout, but if you build
a site for AdSense, it may be worth. We receive regular
High CTR to do so.


Try sites that allow you to build quickly test all
the areas in the heatmap guide or at least gives you one described
large measure of freedom to easily change ad content / sites.

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